We love words at Wolfcastle. We love their subtlety, we love their power, we love their ability to influence, inspire and motivate. Our writers have spent years honing their craft to offer you a complete copywriting service. It covers everything from zingy one liners that pack a knock-out punch to indepth long form articles to emphasise your expertise and knowledge.Whether you want copy for your sales brochures and adverts, website copy including blogs and case studies, newsletters, radio scripts or emails our copywriters will give you mighty fine words that will get you mighty fine results.If we’ve been commissioned by you to create your brand toolkit, we’ll have already done all the groundwork necessary to distil your messaging down to a rich creative broth. We then let it loose in your marketing and communications to take your business to the next level. |
Good copy sells. It’s a fact.Another fact is that all creative copy written should be working hard to sell, sell, sell whether it’s on your website, in your emails, in your print and online marketing or on social media channels. However, crafting copy for advertising campaigns takes a unique approach to get truly effective results. |
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Your website is your shop window to the world. With the swipe of a finger or the click of a mouse your brand is up close and personal with anybody who has the inclination to take a look. Not only does your site need to be visually appealing it’s also essential it quickly conveys as much salient information as possible so your visitors don’t leave as quickly as they arrived. |
Keeping your website fresh and relevant with regular updates of fresh content doesn’t only give your customers an excellent reason to keep coming back, it’s also a prerequisite for good Search Engine Optimisation practice. Blogs are an excellent way to do this. In addition, you can cover a whole raft of topics from expert advice, industry insight and company updates. |
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Case studies are powerful. Period.Building trust with customers is what turns them from passive purchasers to brand advocates who are evangelical about what you do. One of the first steps in this trust building process is to show them what you’ve already done for others just like them. Not only does it offer reassurance, it allows you to showcase what you do and how you do it well. |
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